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The internet creates 2.5 quintillion bytes of data every day, reports Forbes. (For reference, a quintillion is a million trillions, or a one with 30 zeros behind it.) Your emails, videos, and social media posts compete with mountains of content — and only the most engaging and enlightening gains traction with consumers. Digital marketers must […]

Email is the backbone of our digital lives. Long live the email newsletter.

Over the past 10-15 years, companies have been redesigning their websites about every three years. Why? Because web experience and technology have evolved rapidly and best practices have been a moving target.  Ten years ago, when I started designing and developing websites, I was making what we called “m-dot” sites. The mobile version of a […]

We are thrilled to share the exciting news that our hard work and dedication have been recognized with not one, not two, but four AVA Digital Awards.  At Medium Giant, we are passionate about creating innovative and impactful digital solutions that help our clients reach their goals. To be honored with four AVA Digital Awards […]

Medium Giant combats complacency with curiosity to innovate for our clients. When other agencies are satisfied, we’re just getting started.

Content marketing is more important than ever. According to HubSpot trends, marketing leaders are prioritizing content roles at their companies in 2022. Inbound marketing — luring potential customers to you by creating valuable content and experiences that cater to their needs and wants — is not new. But in an internet age focused on privacy, […]

The best newsletters for marketers who prefer something a little out of the ordinary.

“Welcome to the metaverse.” Just kidding. I’m proud to announce that Belo + Company is now Medium Giant. As chief strategy officer of Medium Giant, I’m energized by what we’ve accomplished with this rename — no small feat, but one in which we had the opportunity to choose a name that better represents who we […]

The current form of Google Analytics (Universal Analytics) is sunsetting on July 1, 2023. A new version that launched in 2020, called Google Analytics 4 (GA4), will take its place. We believe this is a massive opportunity for brands to reset their analytics and site data. The pandemic has impacted site traffic in numerous ways, […]

Medium Giant is stoked to announce our agency has won six 2022 MarCom Awards, an international creative competition for marketing and communication professionals. Winners are selected in more than 300 categories for print media, digital media, and strategic communications. This year, there were more than 6,000 entries from around the world. These awards validate what […]